Wednesday, November 9, 2022, @ 12 PM
We are thrilled to invite you to an upcoming Utah Digital Marketing Collective Online Event, Wednesday, November 9, 2022
To RSVP simply click the "Attend Button" to the right (on desktop) or at the bottom of the page (on mobile), and follow the instructions.
Leaving the resort formerly known as ‘Squaw Valley Resort's offensive name behind, while still honoring everything that makes the place so beloved was the objective of this rebrand.
Palisades Tahoe's new name and visual identity celebrate the resort's legendary past while setting it on a more inclusive path toward a legendary future. Palisades Tahoe's teams worked with Struck, the resort's creative agency, to develop guidelines and implement the brand cohesively throughout every digital and physical application.
With input from Olympians, professional skiers, resort employees, local historians, and members of the Washoe Tribe, we created a brand that everyone was able to feel proud of and invested in.
A tenured creative leader at Struck, Scott has played a key role in many of the agency’s most noteworthy accomplishments over the years, including work for the Utah Office of Tourism, Universal Pictures, Snowbird, Altabank, UMOCA, and the Sundance Institute. He’s stewarded major branding exercises, creative collateral, and campaigns for clients across industries and has been honored for his work by the AIGA, AAF, and Communication Arts.
Connect with Scott: LinkedIn
Who Should Attend?:
Wednesday, November 9, 2022 at 12 pm Mountain
COST & RSVP DETAILS
No Charge. It's Free, and unlimited capacity. Recording of the event will be made available shortly after the presentation ends.