---
title: "August 14th: SLC|SEM Search Tools Night - Get Your Geek On!"
description: "August 14th: SLC|SEM Search Tools Night - Get Your Geek On!"
image: https://www.utahdmc.org/hubfs/Imported_Blog_Media/_mel.jpg
---

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# The Utah DMC Blog

## August 14th: SLC|SEM Search Tools Night - Get Your Geek On!

by [Devin Doxey](https://www.utahdmc.org/blog/author/devin-doxey), on Jul 31, 2013 4:39:10 PM

SLC|SEM brings two of Seattle's sharpest search marketers to Salt Lake for what's sure to be one of the hottest digital marketing events this summer. 

Join SLCSEM.org for an evening of education and enlightment - or, if you prefer, "geek speak" - as we dig into data! 

Learn how these marketing pros and fellow SLC|SEM members utilize leading industry tools and use their tips and tactics to supercharge your own SEO, SEM and Social Media Marketing campaigns. 

**![](https://www.utahdmc.org/hs-fs/hubfs/Imported_Blog_Media/_mel.jpg?width=200&height=211&name=_mel.jpg)Mel Carson, co-author of the *Pioneers of Digital &* Majestic SEO Ambassador **

A veteran of 12 years in the internet advertising and marketing industry, Mel Carson is founder of [Delightful Communications](http://www.delightfulcommunications.com/), a consultancy that focuses on social media strategy, digital PR and personal branding. 

**![](https://www.utahdmc.org/hs-fs/hubfs/Imported_Blog_Media/johngagnonheadshot.png?width=171&height=200&name=johngagnonheadshot.png)**

**John Gagnon, Bing Evangelist, Microsoft**

  

John Gagnon is a Bing Ads Evangelist (***aka “search nerd”***) at Microsoft. He is addicted to Excel, digital marketing and caffeine! 

 

He has worked for both [Bing Ads](http://bingads.microsoft.com/) and Google AdWords, is a writer for SearchEngineWatch.com, ClickZ.com and Bing Ads and is a frequent speaker at digital marketing conferences across the country.

**WHO: **

- Mel Carson, [@MelCarson](https://twitter.com/melcarson), Majestic SEO Ambassador & co-author, *[Pioneers of Digital](http://www.pioneersofdigital.com/) *
- John Gagnon,[@JMGagnon](https://twitter.com/jmgagnon), Bing Ads Evangelist

**WHAT:**

- Deep dive into tools used for organic SEO, paid search & social media. 
- Professional networking event. 

**WHEN: **  
Wednesday, August 14th, 6pm - 9pm  

- **6pm - 7pm:** Check-in, networking & refreshments served. 
- **7pm-8:30pm: **Keynote presentations by guest speakers & member presenters TBD. 
- **8:30-9pm:** Q&A and wrap-up.

 

**WHERE: **  
![](https://www.utahdmc.org/hs-fs/hubfs/Imported_Blog_Media/adobelogoweb-1.png?width=43&height=72&name=adobelogoweb-1.png)  
Adobe Technology Campus  
3900 Adobe Way  
Lehi, Utah 84043 

[Online event registration](http://www.eventbrite.com/r/etckt)   
 for   
[Search Tools Night with Mel Carson & John Gagnon](http://slcsem-aug2013.eventbrite.com?ref=etckt)   
powered by   
[Eventbrite](http://www.eventbrite.com?ref=etckt)

**COST & RSVP DETAILS**  
Free for SLCSEM.org members, $20 for non-member tickets.   
***Current Members: ***  
SLC|SEM members will be sent an ***RSVP code via email*** to claim tickets 2 weeks prior to event.   
Members have until **72 hours prior** to the event to RSVP / claim their tickets.   
[Annual membership dues](https://www.slcsem.org/membership/) must be current to claim your seat(s).

- If you are unsure of membership status, contact: memberships@slcsem.org

***Non-Member / At the Door Fees: ***

Unclaimed member tickets **may** be sold to the general public.   
Walk-ins / not pre-registered - $20 at the door payable by credit card only. Must be checked in prior to 7pm.  
\*ticket availability not guaranteed. Tickets may not be transferred or sold. NO REFUNDS.

Topics: [Events](https://www.utahdmc.org/blog/topic/events)

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