![The Secret Formula to Becoming a CMO - December 2, 2020 [Event Recap + Replay]](https://www.utahdmc.org/hubfs/Utah%20DMC%20-%20Sangram%20Vajre%20-%20AJ%20Wilcox%20-%20Darin%20Berntson%20-%20How%20to%20become%20a%20CMO.png)
With the ever-changing and developing world of marketing, Sangram Vajre explores what it takes to become a Chief Marketing Officer (CMO). With his developed and comprehensive formula, Vajre provides insight into how marketers can better understand themselves and their path to becoming a CMO.
Sangram Vajre is the co-founder of Terminus and the author of his first book on account-based marketing (ABM), in addition to being the co-author of his most recent book ABM is B2B. Vajre is known for creating more than 100,000 jobs with “ABM” as a skillset, solidifying himself as an “evangelist” and expert on ABM.