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The Utah DMC Blog

Utah DMC Celebrates Eleven Years!

Let’s Discuss the Digital Marketing Jobs Market with Trinity Paulson [Event Recap + Replay]

Why Structured Data Should Be Part of Your SEO and Content Strategy with Martha Van Berkel [Event Recap + Replay]

The 6 Secrets of Sales and Marketing Innovation for Rapid Growth with Dwight W. Holcomb - August 18, 2021 [Event Recap + Replay]

Fostering Connection and Brand Love: Building Communities and Fandoms with Christina Garnett - August 4, 2021 [Event Recap + Replay]

Marketing Insights from the Fastest-Growing Professional Service Firms with Elizabeth Harr - July 21, 2021 [Event Recap + Replay]

Ignite Your $Billion Brand with Ernie Harker - June 23, 2021 [Event Recap + Replay]

Three Things Marketing Organizations Can Do to Drive Growth with Shubu Mitra - June 9, 2021 [Event Recap + Replay]

OK. I’m Embarrassed to Ask, but What is Programmatic? With Josh Aston - May 26, 2021 [Event Recap + Replay]

The Tricky & Sometimes Messy World of Digital Agency & Client Relationships with Susan Wenograd - May 12, 2021 [Event Recap + Replay]

New SEO is Old SEO: How to Stop Overthinking Search Engine Marketing with Damon Burton - April 28, 2021 [Event Recap + Replay]

LinkedIn Ads: The B2B Marketer's Secret Weapon with AJ Wilcox - March 9, 2021 [Event Recap + Replay]

The Content Marketing Flywheel: How to Grow Traffic, Lead Gen, & Brand Awareness with Content (Even with a Small Team) with Erin Blaskie - February 24, 2021 [Event Recap + Replay]

Principles of Split Testing for Marketers with Chris Dayley - December 16, 2020 [Event Recap + Replay]

The Secret Formula to Becoming a CMO - December 2, 2020 [Event Recap + Replay]

Taking Your Data Back To The Future - November 18, 2020 [Event Recap + Replay]

Instagram Stories: A Funnel-Based Approach to Boosting Your Bottom Line - November 5, 2020 [Event Recap + Replay]

Making Your Content Go 50 Times Further: How To Repurpose & Amplify Content - October 21, 2020 [Event Recap + Replay]

Three Critical Components of Enterprise eCommerce SEO - October 7, 2020 [Event Recap + Replay]

Paid Social Ad Creative: How to Drive Conversions Online with Video Ads - September 16, 2020 [Event Recap + Replay]

Discoverable, Memorable, and Shareable. How to Uncover Your Personal Brand and Tell a Better Story About You - September 9, 2020 [Event Recap + Replay]

Mind-Farking Integrated Audience Targeting - August 19, 2020 [Event Recap + Replay]

Google Ads Now Offering More Explanation & Suggestions. But Can You Trust It? - August 5, 2020 [Event Recap + Replay]

YouTube New Features: Tips & Tricks to Enhance Your Current Efforts - July 15, 2020 [Event Recap + Replay]

Update: The Utah DMC 2020 Annual Conference on August 28th Has Been Rescheduled

Leveraging the Facebook Algorithm for Better Performance - July 1, 2020 [Event Recap + Replay]

Driving Demand with Virtual Events | June 24, 2020 [Panel Recap]

5 Essential Elements To a Successful Link Building Campaign - June 3, 2020 [Event Recap]

Snap Ads: Learn Why Its Every DTC Brands Secret Weapon For Growth - June 3, 2020 [Event Recap]

Google’s New Free Shopping Ads and What It Means For You - May 20, 2020 [Event Recap]

Utah DMC: PPC Night - February 2020 [Recap]

All About Agencies | Utah DMC Recap – January 2020

Video Marketing in a Multi-Platform Era | Utah DMC Recap - December 2019

Paid Media in a B2B World | DMC Recap November 2019

Let’s Talk ECommerce | DMC Recap October 2019

PPC Night: The Next Frontier in Marketing | Utah DMC Recap – September 2019

Dennis Yu | Utah DMC Conference Recap – August 2019

Dan Gingiss | Utah DMC Conference Recap – August 2019

Jeff Sauer | Utah DMC Conference Recap – August 2019

Duane Forrester | Utah DMC Conference Recap – August 2019

Susan Wenograd | Utah DMC Conference Recap – August 2019

Drew Breunig | Utah DMC Conference Recap – August 2019

Scott Paul and Colby Bauer | Utah DMC Conference Recap – August 2019

Neil Patel | Utah DMC Conference Recap – August 2019

Cory Henke | Utah DMC Conference Recap – August 2019

Ian Lurie | Utah DMC Conference Recap – August 2019

Courtney Sembler | Utah DMC Conference Recap – August 2019

Michelle Morgan | Utah DMC 2019 Conference Recap – August 2019

Michael Janda | Utah DMC Conference Recap – August 2019

Robert Brady | Utah DMC Conference Recap – August 2019

Marcus Sheridan | Utah DMC Conference Recap – August 2019

3 Types of Remarketing with Quora Ads

SEO Night | Utah DMC Recap – July 2019

Search, Social & Attribution | DMC Recap June 2019

DMC Blog Recap: Social Media Tips and The Emergence of Quora as a Powerful Digital MarketingTool

SEO: Outreach & Semantic Topic Modeling with Elli Bishop and Stawsky [DMC Recap]

Facebook Messenger marketing is the new frontier in digital marketing. This is what you need to know.

Marketing Automation in 2019 - March 2019 [Recap]

New Rules of Marketing - February 2019 [Recap]

Dominating Paid Search - January 2019 [recap]

Game Changing Content & LinkedIn Video Strategy - November 2018 Recap

The Power of Podcasting to Build Your Brand - October 2018 Recap

Lifetime Value The Only Metric that Matters - September 2018

DIY Excel Tools with Amy Bishop [DMC Recap]

Google's Quality Raters Guidlines & E-A-T with Marie Haynes [DMC Recap]

Trends, Issues and New Approaches to Digital Marketing with Mikel X. Chertudi [DMC Recap]

How To Do Influencer Marketing To Grow Your Brand with Adam Buchanan [DMC Recap]

Omni-Channel Analytics: Facebook with JD Prater [DMC Recap]

When Good PPC Goes Bad with Kirk Williams [DMC Recap]

Less Programmatic Jargon, More Programmatic Action with Carrie Albright [DMC Recap]

PPC Optimization Through Marketing Automation with Heather Cooan [DMC Recap]

Flip the Funnel with Account Based Marketing - Sangram Vajre [DMC Recap]

SEO in 2018 with Rand Fishkin [DMC Recap]

Making the Switch to Digital – Focused Marketing Approach with Bart Sharp [DMC Recap]

Search & the Customer Experience with Jim Yu [DMC Recap]

10 Conversion-Killing Copy Mistakes (And How to Fix Them) with Joel Klettke [DMC Recap]

Featured Snippets: From Then to Now with Kellie Gibson [DMC Recap]

The Future of Content and How to Prepare for It with Sam Hirbod [DMC Recap]

10 Facebook Messenger & Chatbot Marketing Hacks with Larry Kim

Google Scripts & Intent-Based Remarketing Audiences - July 2018

Recap: Data Analytics & Facebook Remarketing - June 2018

Maximize Your Audiences & Programmatic Display Advertising - May 2018

Facebook Video Ads & Marketing Mix for High Growth - April 2018

How to Use UX & AI to Improve User Experience & 3 Keys to Creating a Rockstar Brand - March 2018

Driving Leads & Conversions with Facebook & Instagram - February 2018

The State of Marketing in Utah Panel - January 2018

Conversion Rate Optimization Hacks & A/B Testing Fails - November 2017

Industry Pricing Survey with John Doherty [DMC Recap]

Building a Personal Brand with Mel Carson [DMC Recap]

Give Your Content a Sense of Repurpose with Casie Gillette [DMC Recap]

Finding Wins (Across SEO and PPC) with James Svoboda [DMC Recap]

Social: A Real-time View into Your Customer with Joe Martin [DMC Recap]

Tips For A Successful Split Test Program with Justin Rondeau [DMC Recap]

Benchmark Reports for Paid Media and Facebook with Sahil Jain [DMC Recap]

5 AdWords Mistakes and How to Avoid Them with Michelle Roberts [DMC Recap]

Earning Attention in a Distracting World with Burke Morley [DMC Recap]

Play Wild Within Video with West Barnell [DMC Recap]

Complex Retargeting Strategies with Christi Olson [DMC Recap]

Let the Content Network for You & Taking On Giants [Recap]

Psychographics in Social with Marty Weintraub [DMC Recap]

Audience/CRM Targeting and Extending Customer LTV with Aaron Levy [DMC Recap]

The Story of What’s Inside and the Power of Social Media with Dan Markham [DMC Recap]

A Day in the Life of a Snapchatter with Kirk Ouimet [DMC Recap]

Trends & Changes in 2017 PPC with Ginny Marvin [DMC Recap]

Why Would Google Do That? WTF: Dealing With Algorithm Holes with Ted Waz [DMC Recap]

[Recap] SEO Hacks for Today & Tomorrow - August 2017

[Recap] Facebook Marketing & Keyword Research - July 2017

Take the 2017 SLC|SEM Salary Survey Now

[Recap] Account-Based Marketing - June 2017

[Recap] Influencer Marketing: Marketing with Influencers and Becoming One - May 2017

[Recap] Inspiration for Better Content - April 2017

[Recap]: Utah's Ultimate Digital Marketing Panel - March 2017

[Recap]: B2B Marketing on Any Budget - February 2017

Jonathan Maberry | DMC 2016

Amy Schmittauer | DMC 2016

Justin Champion | DMC 2016

Alan Bleisweiss | DMC 2016

Purna Virji | DMC 2016

Cory Edwards | DMC 2016

[Recap] Hacking Facebook & YouTube - January 2017

[Recap] Artificial Intelligence & Marketing - November 2016

[Recap] Google AMP & Mobile SEO - October 2016

Marcus Sheridan | DMC 2016

Annie Cushing | DMC 2016

Kirk Williams | DMC 2016

JD Prater | DMC 2016

Bjorn Espenes |DMC 2016

Susan Wenograd | DMC 2016

Luciano Pesci | DMC 2016

Brad Geddes | DMC 2016

[Recap] Grow Your Business with Video - July 2016

[Recap] Let's Get Analytical - June 2016

[Recap] Brand Storytelling - May 2016

[Recap] From Search to Social - April 2016

[Recap] Social Media Selling & ROI

[RECAP] Next Generation of Paid Search

[RECAP] 2015 Holiday Lunch & Mixer

[RECAP] DMC Encore

[RECAP] #PPCchat Live!

Luciano Pesci | DMC 2015

Cyrus Shepard | DMC 2015

Matt Siltala | DMC 2015

Jordan Kasteler | DMC 2015

David Locke | DMC 2015

Scott Baird | DMC 2015

Dustin Nay | DMC 2015

Jana Francis | DMC 2015

Rick Galan | DMC 2015

Mike Templeman | DMC 2015

Bryant Garvin | DMC 2015

Chris Dayley | DMC 2015

Rob Johnson | DMC 2015

Garret Stembridge | DMC 2015

Jessie Mamey | DMC 2015

Duane Forrester | DMC 2015

Lee Odden | DMC 2015

SLC|SEM Digital Marketing Conference 2015 - RECAP

DMC Expanded Agenda - print version

DMC Expanded Agenda

[RECAP] Get Ready for the Datapocalypse

[RECAP] Making Search Demand the Basis for Product Ideation

SLC|SEM DMC : Speaker Application Form

[RECAP] Paid Social Media Strategies That Work

[RECAP] Life at 100,000 Feet—Executive Roundtable + Google

Free Majestic Trial - Compliments of SLC|SEM

Networking In: The Only Way into Your Dream Job

A Night at the Museum Holiday Party - December 18th

Generating Revenue Through Content Marketing with Marcus Sheridan

Marketing Automation brings Marketing Synergy. Powered by Marketo

September Recap: Content Marketing Principles to Live By

Strategies & Tools for Professional Content Marketing

Recap: The Best of Wednesday's Data Driven Marketing Strategies Event

Creating a Data Driven Marketing Strategy

2014 State of Search - What Works and What Doesn't

Bad Content is Killing Your Business - Learn How to Fight Back

Corporate Blogging & Performance Frameworks

Relationships: Building Them for Now and Later

Digital Marketing & the Decentralization of SEO - February 19th Event

New Marketing Strategies & Fresh Tactics for 2014 - January 29th Event

SLC|SEM Holiday Party December 11th Downtown SLC

November 13th: The Year In Search With Brett Tabke & Joe Laratro

SEO, SEM and Social Media Tips: SLC|SEM's September Event Recap

4th Quarter Kickoff: Last Minute SEO, SEM & Social Media Tips To Meet EOY Goals

August 14th: SLC|SEM Search Tools Night - Get Your Geek On!

July 17th Summer Social with SMCSLC!

Google Comes to SLC|SEM June 19th @Adobe

Videos and Members Sample Post

Search Strategies For Startups & Small Businesses - May 15th Event

April 17th Spring Fling: Tips For Growing A Sustainable Link Garden

March Analytics Madness! Workshop on Wednesday March 20th

February Event Recap with Speaker Danny Sullivan from Search Engine Land

January Event Recap with Speaker Duane Forrester from Bing’s Webmaster Tools

Wednesday, February 20th - Danny Sullivan of Search Engine Land

SLC|SEM To Host 2013 Member Events At New Adobe Building

2013 Kickoff @ New Venue Adobe - Keynote by Duane Forrester of Bing

December 4th: Winter Marketing & Networking Wonderland!

Nov. 13th Event: Content Marketing: PR, SEO & Social Media

SEOmoz's Rand Fishkin To Speak @SLCSEM October 10th

Rand Fishkin, CEO of SEOmoz, To Speak October 10th in SLC

SLC|SEM Launches Salary Survey To Evaluate Utah Job Market