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The Utah DMC Blog

Facebook Messenger marketing is the new frontier in digital marketing. This is what you need to know.

Hold on, because I’m going to make a very bold statement.

I believe that every digital marketer should know about Facebook Messenger marketing with chatbots.

Why do I say this?

Because Facebook Messenger marketing is both the largest and most targeted marketing channel. It possesses the highest engagement rates and wields the greatest potential. When combined with Facebook Messenger chatbots allow you to unleash this potential at scale.

Topics: facebook facebook messenger Guest Post chat bots

Marketing Automation in 2019 - March 2019 [Recap]

Presented by Micaela Wright and Ian Shields

It was a wonderful evening to be at the beautiful office of Lucid to learn from our marketing automation gurus, Micaela Wright from Lucid and Ian Shields from Artemis Health.

Topics: marketing automation

New Rules of Marketing - February 2019 [Recap]

Our first speaker was Michael Salamon.

He covered trail assessments and condition surveys or TRACS. Most of his experience is in UX/UI and he partners with wearelousy.com. He came up with his three-step training because he keeps running into the same problem. No one has a post-purchase plan in their customer journey.

Topics: marketing