---
title: Welcome to the Utah DMC Blog | digital marketing
description: digital marketing | Welcome to Utah DMC Blog. Salt Lake City digital marketing event recap posts, and more.
---

[![Utah DIgital Marketing Collective](https://www.utahdmc.org/hs-fs/hubfs/Utah%20DMC%20Logo.png?width=175&height=175&name=Utah%20DMC%20Logo.png "Utah DIgital Marketing Collective")](https://www.utahdmc.org/)

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# The Utah DMC Blog

## [Let’s Discuss the Digital Marketing Jobs Market with Trinity Paulson \[Event Recap + Replay\]](https://www.utahdmc.org/blog/lets-discuss-the-digital-marketing-jobs-market-trinity-paulson)

by [Utah DMC Events](https://www.utahdmc.org/blog/author/utah-dmc-events), on Dec 31, 2021 3:43:44 PM

[![Let’s Discuss the Digital Marketing Jobs Market with Trinity Paulson \[Event Recap + Replay\]](https://www.utahdmc.org/hubfs/Blog_Images/Let%E2%80%99s%20Discuss%20the%20Digital%20Marketing%20Jobs%20Market%20with%20Trinity%20Paulson%20-%20Utah%20DMC.png)](https://www.utahdmc.org/blog/lets-discuss-the-digital-marketing-jobs-market-trinity-paulson)

## Our Guest Presenter: Trinity Paulson

On September 8, 2021, Utah DMC's live online event featured Trinity Paulson, then Sr. Account Executive/Hiring Expert, and now (at the time of posting) a Talent Acquisition Specialist, from TEKsystems Digital.

This was Trinity's first time presenting for the [Utah Digital Marketing Collective](https://www.utahdmc.org/), and we were thrilled to have her here to present: Let’s Discuss the Digital Jobs Market

[**Doc**](https://www.linkedin.com/in/igobydoc/) and [**AJ**](https://www.linkedin.com/in/wilcoxaj/) had a blast on this live broadcast with Trinity, and now we are thrilled to share the opportunity for you to learn from her insights via this recap and event replay. *(****Note:*** *This post is a high-level recap. At the end of this post you can watch the entire replay of the event with audience Q&A)*

*Let's Get Started...*

[Continue Reading](https://www.utahdmc.org/blog/lets-discuss-the-digital-marketing-jobs-market-trinity-paulson)

[0 Comments](https://www.utahdmc.org/blog/lets-discuss-the-digital-marketing-jobs-market-trinity-paulson#comments-listing)

Topics: [Event Recaps](https://www.utahdmc.org/blog/topic/event-recaps) [job searching](https://www.utahdmc.org/blog/topic/job-searching) [jobs](https://www.utahdmc.org/blog/topic/jobs) [marketing](https://www.utahdmc.org/blog/topic/marketing) [digital marketing](https://www.utahdmc.org/blog/topic/digital-marketing) [Hiring](https://www.utahdmc.org/blog/topic/hiring)

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## [Why Structured Data Should Be Part of Your SEO and Content Strategy with Martha Van Berkel \[Event Recap + Replay\]](https://www.utahdmc.org/blog/why-structured-data-should-be-part-of-your-seo-and-content-strategy-martha-van-berkel)

by [Utah DMC Events](https://www.utahdmc.org/blog/author/utah-dmc-events), on Dec 30, 2021 3:19:03 PM

[![Why Structured Data Should Be Part of Your SEO and Content Strategy with Martha Van Berkel \[Event Recap + Replay\]](https://www.utahdmc.org/hubfs/Utah%20DMC%20-%20Why%20Structured%20Data%20Should%20Be%20Part%20of%20Your%20SEO%20and%20Content%20Strategy%20with%20Martha%20Van%20Berkel%20-%20AJ%20Wilcox%20and%20Darin%20Berntson.png)](https://www.utahdmc.org/blog/why-structured-data-should-be-part-of-your-seo-and-content-strategy-martha-van-berkel)

## Our Guest Presenter: Martha Van Berkel

On September 1, 2021, Utah DMC's live online event featured Martha Van Berkel, co-founder and CEO of [Schema App](https://www.schemaapp.com/). 

This was Martha's first time presenting for the Utah Digital Marketing Collective, and we were thrilled to have her here to present: Why Structured Data Should Be Part of Your SEO and Content

[**Doc**](https://www.linkedin.com/in/igobydoc/) and [**AJ**](https://www.linkedin.com/in/wilcoxaj/) had a blast on this live broadcast with Martha, and now we are thrilled to share the opportunity for you to learn from her insights via this recap and event replay. *(****Note:*** *This post is a high-level recap. At the end of this post you can watch the entire replay of the event with audience Q&A, as well as download her full presentation deck from the BrightTalk interface.)*

*Let's Get Started...*

[Continue Reading](https://www.utahdmc.org/blog/why-structured-data-should-be-part-of-your-seo-and-content-strategy-martha-van-berkel)

[0 Comments](https://www.utahdmc.org/blog/why-structured-data-should-be-part-of-your-seo-and-content-strategy-martha-van-berkel#comments-listing)

Topics: [Event Recaps](https://www.utahdmc.org/blog/topic/event-recaps) [seo](https://www.utahdmc.org/blog/topic/seo) [strategy](https://www.utahdmc.org/blog/topic/strategy) [content](https://www.utahdmc.org/blog/topic/content) [digital marketing](https://www.utahdmc.org/blog/topic/digital-marketing)

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## [The 6 Secrets of Sales and Marketing Innovation for Rapid Growth with Dwight W. Holcomb - August 18, 2021 \[Event Recap + Replay\]](https://www.utahdmc.org/blog/the-6-secrets-of-sales-and-marketing-innovation-for-rapid-growth-dwight-holcomb)

by [Utah DMC Events](https://www.utahdmc.org/blog/author/utah-dmc-events), on Dec 29, 2021 1:49:42 PM

[![The 6 Secrets of Sales and Marketing Innovation for Rapid Growth with Dwight W. Holcomb - August 18, 2021 \[Event Recap + Replay\]](https://www.utahdmc.org/hubfs/The%206%20Secrets%20of%20Sales%20and%20Marketing%20Innovation%20for%20Rapid%20Growth%20with%20Dwight%20W.%20Holcomb%20-%20August%2018%2c%202021.png)](https://www.utahdmc.org/blog/the-6-secrets-of-sales-and-marketing-innovation-for-rapid-growth-dwight-holcomb)

## Our Guest Presenter: Dwight W. Holcomb

Here at the [Utah Digital Marketing Collective](https://www.utahdmc.org/), we strive to educate, engage, and elevate digital marketers wherever they may be located. We have online presentations twice a month to do just that. On August 18, 2021, we had the privilege of learning from Dwight W. Holcomb, the CEO of [**HC Development**](https://www.hcdco.com/).

Dwight is the author of the #1 bestseller [*The Lean CMO*](https://leancmo.com/)*.* He’s a member of the Forbes Business Council and the host of the C-Suite Network show [*SaaS CEO Success TV*](https://c-suitenetwork.com/tv/shows/saas-ceo-success-tv/).

This was Dwight's first time presenting for the Utah Digital Marketing Collective, and we were thrilled to have him here to present: The 6 Secrets of Sales and Marketing Innovation for Rapid Growth. Luckily for us, he ended up sharing a lot more than just six secrets. 

[**Doc**](https://www.linkedin.com/in/igobydoc/) and [**AJ**](https://www.linkedin.com/in/wilcoxaj/) had a blast hosting Dwight on the show. Keep reading for our recap of the event—but be aware that Dwight offered a lot of great content that you can only access by watching the full replay. (**Note:** *This post is a high-level recap. At the end of this post, you can watch the entire replay of the event with audience Q&A, as well as download his full presentation deck from the BrightTalk interface.)*

*Let's Get Started...*

[Continue Reading](https://www.utahdmc.org/blog/the-6-secrets-of-sales-and-marketing-innovation-for-rapid-growth-dwight-holcomb)

[0 Comments](https://www.utahdmc.org/blog/the-6-secrets-of-sales-and-marketing-innovation-for-rapid-growth-dwight-holcomb#comments-listing)

Topics: [Event Recaps](https://www.utahdmc.org/blog/topic/event-recaps) [marketing](https://www.utahdmc.org/blog/topic/marketing) [video marketing](https://www.utahdmc.org/blog/topic/video-marketing) [strategy](https://www.utahdmc.org/blog/topic/strategy) [digital marketing](https://www.utahdmc.org/blog/topic/digital-marketing) [Sales](https://www.utahdmc.org/blog/topic/sales) [Growth](https://www.utahdmc.org/blog/topic/growth)

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## [Fostering Connection and Brand Love: Building Communities and Fandoms with Christina Garnett - August 4, 2021 \[Event Recap + Replay\]](https://www.utahdmc.org/blog/fostering-connection-and-brand-love-building-communities-and-fandoms-christina-garnett)

by [Utah DMC Events](https://www.utahdmc.org/blog/author/utah-dmc-events), on Dec 29, 2021 12:10:22 PM

[![Fostering Connection and Brand Love: Building Communities and Fandoms with Christina Garnett - August 4, 2021 \[Event Recap + Replay\]](https://www.utahdmc.org/hubfs/Fostering%20Connection%20and%20Brand%20Love-%20Building%20Communities%20and%20Fandoms%20with%20Christina%20Garnett%20-%20Utah%20DMC%20-%20AJ%20Wilcox%20and%20Darin%20Berntson.png)](https://www.utahdmc.org/blog/fostering-connection-and-brand-love-building-communities-and-fandoms-christina-garnett)

## Our Guest Presenter: Christina Garnett

On August 4, 2021, **Utah DMC** had the pleasure of welcoming Christina Garnett to our online live event. Christina is in charge of Offline Community & Advocacy as senior marketing manager at [**HubSpot**](https://www.hubspot.com/). She joins us with a lot of experience, from being featured in HubSpot courses and ebooks to speaking at national events like Adapted Digital Media Summit and INBOUND19.

This was Christina's first time presenting for the Utah Digital Marketing Collective, and we were thrilled to have her here to present: Fostering Connection and Brand Love: Building Communities and Fandoms!

[**Doc**](https://www.linkedin.com/in/igobydoc/) and [**AJ**](https://www.linkedin.com/in/wilcoxaj/) had a blast on this live broadcast with Christina, and now we are thrilled to share the opportunity for you to learn from her insights via this recap and event replay. *(****Note:*** *This post is a high-level recap. At the end of this post you can watch the entire replay of the event with audience Q&A, as well as download her full presentation deck from the BrightTalk interface.)*

*Let's Get Started...*

[Continue Reading](https://www.utahdmc.org/blog/fostering-connection-and-brand-love-building-communities-and-fandoms-christina-garnett)

[0 Comments](https://www.utahdmc.org/blog/fostering-connection-and-brand-love-building-communities-and-fandoms-christina-garnett#comments-listing)

Topics: [Event Recaps](https://www.utahdmc.org/blog/topic/event-recaps) [marketing](https://www.utahdmc.org/blog/topic/marketing) [strategy](https://www.utahdmc.org/blog/topic/strategy) [digital marketing](https://www.utahdmc.org/blog/topic/digital-marketing) [Community](https://www.utahdmc.org/blog/topic/community)

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## [Marketing Insights from the Fastest-Growing Professional Service Firms with Elizabeth Harr - July 21, 2021 \[Event Recap + Replay\]](https://www.utahdmc.org/blog/marketing-insights-from-the-fastest-growing-professional-service-firms-elizabeth-harr)

by [Utah DMC Events](https://www.utahdmc.org/blog/author/utah-dmc-events), on Dec 29, 2021 10:01:45 AM

[![Marketing Insights from the Fastest-Growing Professional Service Firms with Elizabeth Harr - July 21, 2021 \[Event Recap + Replay\]](https://www.utahdmc.org/hubfs/DMC%20Online%20Recap%20Elizabeth%20Harr%20AJ%20Wilcox%20Darin%20Berntson%20-%20Marketing%20Insights%20from%20the%20Fastest-Growing%20Professional%20Services%20Firms.png)](https://www.utahdmc.org/blog/marketing-insights-from-the-fastest-growing-professional-service-firms-elizabeth-harr)

## Our Guest Presenter: Elizabeth Harr

Our July 21st, 2021, **Utah DMC** live online event welcomed Elizabeth Harr, partner at [**Hinge Marketing**](https://hingemarketing.com/). Hinge is a marketing and branding agency that specializes in helping firms refocus, rebrand, and launch new services..

This was Elizabeth's first time presenting for the Utah Digital Marketing Collective, and we were thrilled to have her here to present: Marketing Insights from the Fastest-Growing Professional Service Firms!

[**Doc**](https://www.linkedin.com/in/igobydoc/) and [**AJ**](https://www.linkedin.com/in/wilcoxaj/) had a blast on this live broadcast with Elizabeth, and now we are thrilled to share the opportunity for you to learn from her insights via this recap and event replay. *(****Note:*** *This post is a high-level recap. At the end of this post you can watch the entire replay of the event with audience Q&A, as well as download her full presentation deck from the BrightTalk interface.)*

*Let's Get Started...*

[Continue Reading](https://www.utahdmc.org/blog/marketing-insights-from-the-fastest-growing-professional-service-firms-elizabeth-harr)

[0 Comments](https://www.utahdmc.org/blog/marketing-insights-from-the-fastest-growing-professional-service-firms-elizabeth-harr#comments-listing)

Topics: [Event Recaps](https://www.utahdmc.org/blog/topic/event-recaps) [marketing](https://www.utahdmc.org/blog/topic/marketing) [strategy](https://www.utahdmc.org/blog/topic/strategy) [digital marketing](https://www.utahdmc.org/blog/topic/digital-marketing)

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## [Ignite Your $Billion Brand with Ernie Harker - June 23, 2021 \[Event Recap + Replay\]](https://www.utahdmc.org/blog/ignite-your-billion-brand-ernie-harker)

by [Utah DMC Events](https://www.utahdmc.org/blog/author/utah-dmc-events), on Jul 26, 2021 1:57:17 PM

[![Ignite Your $Billion Brand with Ernie Harker - June 23, 2021 \[Event Recap + Replay\]](https://www.utahdmc.org/hubfs/Ernie%20Harker%20and%20Darin%20Berntson%20-%20Utah%20DMC%20-%20Ignite%20your%20$Billion%20Brand.png)](https://www.utahdmc.org/blog/ignite-your-billion-brand-ernie-harker)

## Our Guest Presenter: Ernie Harker

Our June 23, 2021, Utah DMC's live online event featured Ernie Harker, brand igniter, speaker, and author. He began his career as a digital artist, founded a creative production studio called **8fish**, and has had much success in brand development for a variety of clients. One of his most recognizable successes was leading the rebranding of [**Maverik Country Store**](https://maverik.com/) into a $3 billion adventure brand.

This was Ernie's first time presenting for the Utah Digital Marketing Collective, and we were thrilled to have him here to present: Ignite Your $Billion Brand!

[Doc](https://www.linkedin.com/in/igobydoc/) had the opportunity to go live on this broadcast with Ernie as he shared his extensive branding knowledge with our audience. He discussed brands he’s worked with, as well as the techniques he’s found that work when it comes to building your brand.

Keep reading to catch a recap of the event below. *(Note: This post is a high-level recap. At the end of this post, you can watch the entire replay of the event with audience Q&A, as well as download his full presentation deck and Brand Development Workbook from the BrightTalk interface.)*

*Let's Get Started...*

[Continue Reading](https://www.utahdmc.org/blog/ignite-your-billion-brand-ernie-harker)

[0 Comments](https://www.utahdmc.org/blog/ignite-your-billion-brand-ernie-harker#comments-listing)

Topics: [Event Recaps](https://www.utahdmc.org/blog/topic/event-recaps) [marketing](https://www.utahdmc.org/blog/topic/marketing) [strategy](https://www.utahdmc.org/blog/topic/strategy) [digital marketing](https://www.utahdmc.org/blog/topic/digital-marketing)

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## [Three Things Marketing Organizations Can Do to Drive Growth with Shubu Mitra - June 9, 2021 \[Event Recap + Replay\]](https://www.utahdmc.org/blog/three-things-marketing-organizations-can-do-to-drive-growth-shubu-mitra)

by [Utah DMC Events](https://www.utahdmc.org/blog/author/utah-dmc-events), on Jul 2, 2021 1:21:38 PM

[![Three Things Marketing Organizations Can Do to Drive Growth with Shubu Mitra - June 9, 2021 \[Event Recap + Replay\]](https://www.utahdmc.org/hubfs/UtahDMC%20June%209%202021%20Shubu%20Mitra%20Darin%20Berntson%20AJ%20Wilcox.png)](https://www.utahdmc.org/blog/three-things-marketing-organizations-can-do-to-drive-growth-shubu-mitra)

## Our Guest Presenter: Shubu Mitra

Our June 9th, 2021, **Utah DMC** live online event welcomed [Shubu Mitra](https://www.linkedin.com/in/shubumitra/), COO, and co-founder of [**MarCaps**](https://www.marcaps.com/), based out of Atlanta, Georgia. MarCaps is a new consulting agency made up of five members that bring over 50+ years of marketing experience. 

Prior to MarCaps, Shubu worked for **Agile Measurement** and managed the online and offline marketing, advertising, and promotion efforts through agile data-driven approaches. Shubu has a background in not only online and offline marketing but also worked in connection effectiveness with [**Coca-Cola**](https://www.coca-colacompany.com/), where he led their global effectiveness efforts for brand marketing.

This is Shubu's first time presenting for Utah DMC, and we were thrilled to have him here to present: Three Things Marketing Organizations Can Do to Drive Growth.

[Doc](https://www.linkedin.com/in/igobydoc/)and [AJ](https://www.linkedin.com/in/wilcoxaj/)had a blast on this live broadcast with Shubu, and now we are thrilled to share the opportunity for you to learn from Shubu as well via this recap and event replay. (*Note: This post is a high-level recap. At the end of this post you can watch the entire replay of the event with audience Q&A, as well as download her full presentation deck from the BrightTalk interface.)*

*Let's Get Started...*

[Continue Reading](https://www.utahdmc.org/blog/three-things-marketing-organizations-can-do-to-drive-growth-shubu-mitra)

[0 Comments](https://www.utahdmc.org/blog/three-things-marketing-organizations-can-do-to-drive-growth-shubu-mitra#comments-listing)

Topics: [Event Recaps](https://www.utahdmc.org/blog/topic/event-recaps) [marketing](https://www.utahdmc.org/blog/topic/marketing) [strategy](https://www.utahdmc.org/blog/topic/strategy) [digital marketing](https://www.utahdmc.org/blog/topic/digital-marketing)

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## [Neil Patel | Utah DMC Conference Recap – August 2019](https://www.utahdmc.org/blog/neil-patel-2019-dmc-conference-recap)

by [Utah DMC Events](https://www.utahdmc.org/blog/author/utah-dmc-events), on Sep 28, 2019 3:56:42 PM

[![Neil Patel | Utah DMC Conference Recap – August 2019](https://www.utahdmc.org/hubfs/2019%20DMC%20Conference/DMC%202019%20Sessions%20Videos/utah-dmc-2019-conference-neil-patel.jpg)](https://www.utahdmc.org/blog/neil-patel-2019-dmc-conference-recap)

# The Future of Digital Marketing: It’s Not What You Think \[DMC Recap\]

Neil Patel actively works with both consumers and companies in marketing. Because he has had so much experience seeing both sides of digital marketing, he can offer in-depth insight to everyone and give a full picture of what is happening in the world of digital marketing. He describes the future of digital marketing with five facts.

[Continue Reading](https://www.utahdmc.org/blog/neil-patel-2019-dmc-conference-recap)

[0 Comments](https://www.utahdmc.org/blog/neil-patel-2019-dmc-conference-recap#comments-listing)

Topics: [digital marketing utah](https://www.utahdmc.org/blog/topic/digital-marketing-utah) [Event Recaps](https://www.utahdmc.org/blog/topic/event-recaps) [ppc](https://www.utahdmc.org/blog/topic/ppc) [strategy](https://www.utahdmc.org/blog/topic/strategy) [DMC](https://www.utahdmc.org/blog/topic/dmc) [digital marketing](https://www.utahdmc.org/blog/topic/digital-marketing)

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### Blog Archive

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