Ginny Marvin joined the SLC|SEM Back to Digital Marketing conference from Third Door Media where she serves as the Associate Editor over paid media coverage. Her presentation was a fascinating overview of the trends that will define the future of SEM and what these changes mean for the marketing community.

At the 10:30 a.m. session of the SLC|SEM Back to Digital Marketing Conference, Ted Waz brought his expertise as a Global Executive Adviser for leading Fortune 50 companies to the stage, addressing the complicated question of the Google algorithm. While this is a subject that stymies even experienced marketers, it's possible to read between the lines to gain better results for clients.

8:00 am
Breakfast & Networking (Patio Lounge on 3rd Floor)
9:00 am Welcome
9:30 am Keynote Speech by
Cyrus Shepard (Main Ballroom)
10:30 am
Scott Baird (Main Ballroom)
Luciano Pesci (Big Leap Meeting Room - 2nd Floor) Garret Stembridge / Jordan Kasteler (Content Hook Meeting Hall - 3rd Floor)
11:15 am
Matt Siltala (Main Ballroom) Jana Francis (Big Leap Meeting Room - 2nd Floor) Rick Galán (Content Hook Meeting Hall - 3rd Floor)
12:00 pm
Lunch/Expo
1:00 pm
Keynote Speech by David Locke (Main Ballroom)
2:00 pm
Mike Templeman (Main Ballroom) Rob Johnson / Dallin Price (Big Leap Meeting Room - 2nd Floor) Jessie Mamey (Content Hook Meeting Hall - 3rd Floor)
2:45 pm
Chris Dayley /
Bryant Garvin (Main Ballroom)
Dustin Nay  (Big Leap Meeting Room - 2nd Floor) Sam Fonoimoana (Content Hook Meeting Hall - 3rd Floor)
3:30 pm
Expo Time (Keynote Prep)
3:45 pm
Keynote Speech by Duane Forrester (Main Ballroom)
4:30 pm
Keynote Speech by Lee Odden (Main Ballroom)
5:30 pm
Cocktail Hour & Live Concert by Foreign Figures
7:00 pm END

Digital Marketing Conference: Expanded Agenda for September 2, 2015

print version of agenda

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