The Utah DMC Blog

What's new in the world of Google? Join SLCSEM.org as we welcome two Googlers to share the latest on hot new spaces and trends the search giant sees coming down the road from a holistic point of view & not just specific to paid search - we'll also take a look at how ads intersect with general (organic) search behavior on both mobile and desktop platforms. We'll explore the lastest trends in Adwords paid search advertising, discuss the controversial "Enhanced Campaigns" (scheduled to launch July 22) and look ahead to other opportunties the search advertising leader has on tap.

Keynote by Local & SMB marketing expert, Mike Ramsey

First you plant the content seeds, then you tend to your link targets and reap the rewards of sustainable search results. Good quality links are built through creating valuable content that people naturally want to link to. Learn how to repurpose and repackage your content assets through PR, social and other tactics to cultivate valuable link partnerships that will lead to long lasting success in search.

Tracking & Attribution - Learn From the Pros

If you have ever asked one of these questions, this next event is for you:

If you missed Danny’s speech in February, you missed a goldmine of actionable tips, strategies and foresight into what will become of the search industry. If you weren’t already aware, Danny would like you to know that…

Join SLCSEM.org for one of our favorite events of the year! 
@DannySullivan Speaks @SLCSEM February 20, 2013

Widely recognized as the search marketing industry leader, Danny Sullivan is the founding editor of top trade publications Search Engine Land and Marketing Land, Chief Content Officer and co-creator of the educational conference series, Search Marketing Expo.
Sullivan returns to Utah to spend an evening talking to 200+ Internet Marketing professionals. 

SLC|SEM is kicking off 2013 with a 
bang & Bing! 
First and foremost, we're beyond excited to have a new venue partner for our monthly educational events in 2013 - the brand new 
Adobe building in Lehi, Utah! For our very first event of 2013, we'll be starting the New Year off with someone who really knows what he's talking 
aboot when it comes to search engines.

In partnership with several other Utah business organizations, we are pleased to present our next event for online marketers on Tuesday, December 4th, from 6 - 8pm.

Traditional PR has always been about the art of story telling, the maturing SEO industry has always touted "Content is King" and the new kid on the block, Social Media has jumped into the game. The new reality is that all of these marketing channels need to work together for optimal success. We'll dive into how to form a successful content marketing strategy that takes all three disciplines into consideration and provide takeaways for you to drive real value and ROI for your brand or clients.

It's finally here! The event Utah online marketers have been waiting for! On Wednesday, October 10th, from 6-9pm 
SLC|SEM, Utah's professional association for search and social media marketers, is proud to bring the internationally known founder and CEO of
 SEOmoz, Rand Fishkin (
@Randfish) to Salt Lake City, Utah. Join the best and brightest in Utah's local marketing scene for an evening of networking and thought-provoking discussion on the top trends in digital marketing today! Current members can attend to for free, a limited number of non-member tickets are available for purchase. Not a member of SLC|SEM yet?
Join now >> If you are an online marketer in Utah, this is a can't miss event!