The Utah DMC Blog

A CEO does not become a CEO simply because of their years of experience or career accomplishments. The best executives have developed a mindset that allows them to identify and act upon growth opportunities, all while focusing on people and relationships. This month, SLC|SEM members had an awesome opportunity to hear from top industry leaders. The event started with a presentation by Daniel Wahlen, an account executive for Google’s Performance Marketing division. Following his presentation, five top Utah executives shared their insights in a round table panel.

Have you thought of the company or position you want in the future? Or now? Opportunities don’t create themselves, so I’m going to tell you how to create your career opportunities. I’m sure you’ve heard the old adage, “It’s not what you know; it’s whom you know.” This is especially true with career transitions. Unfortunately, there aren’t many classes in school about how to properly network.

Wednesday night was packed with actionable content marketing strategy - if you weren't there you seriously missed out! If I left anything important out of the recap below, feel free to add to my recap in the comments.

Wednesday night was packed with data analysis tips, an ALS ice bucket challenge, and a very packed room, thanks to a DigiCert sponsorship. The last several events have seen a very good turnout, and as always the SLCSEM board lined up a very impressive cast of presenters.
Check it out - you can watch all three videos on Youtube!

With Fall rapidly approaching and the end of the year drawing near, it seemed only appropriate that this month’s SLC|SEM theme was last minute SEO, SEM and social media tips to meet your end of year goals. I’m always impressed with the turnout for SLC|SEM’s monthly events and can plan on seeing plenty of new and familiar faces. It’s a great resource to have an association that supports Utah’s digital marketing community.  These events are a fantastic opportunity for networking and to hear presenters discuss the latest search marketing trends, tactics and actionable tips.
Kicking off this month’s event was
Brett Stevens, a PPC Team Lead at 180 Fusion. He discussed PPC Prep for the Holidays. Here are some highlights from his presentation: