Bryan Phelps, on Nov 7, 2017 10:00:00 AM
![The Story of What’s Inside and the Power of Social Media with Dan Markham [DMC Recap]](https://www.utahdmc.org/hubfs/DMC%2017/Dan-3.jpg)
With 4.9 million subscribers, 650 million video views, and 166 total videos uploaded as of September, 2017, Dan Markham’s YouTube channel What’s Inside? is the perfect example of achieving success through creativity and ambition. What started as a fun video for his son’s school project has turned into a fulltime career for Dan. With sponsored partners such as Nike, Verizon, Star Wars, and Nickelodeon, Dan and his son, Lincoln, are experts in how to utilize YouTube and gain a following.
Bryan Phelps, on Nov 6, 2017 10:17:41 AM
![A Day in the Life of a Snapchatter with Kirk Ouimet [DMC Recap]](https://www.utahdmc.org/hubfs/DMC%2017/Images/Kirk-Ouimet---DMC-2017.jpg)
There are three things that Kirk Ouimet wants to make clear: Mobile is king, Snapchat makes the best mobile ad products, and Snapchat leads by innovation. With over 166 million daily users, and over 3 billion Snaps created each day, Snapchat is the leader in mobile advertising. More than half of the top 100 advertisers have spent money advertising on Snapchat in 2017, including: Google, Starbucks, Pepsi, Netflix, and McDonalds. The question that Ouimet asks is, why isn’t your company taking advantage of Snapchat’s ad platform?